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Case Studies
It’s Time for a Conversation
It’s Time for a Conversation
The automated digital world we’re living in has done a lot to make us more productive, but studies show that it’s also turning us into terrible listeners. It’s an unfortunate side effect, especially right now when your customers not only...
The One That Got Away: Dealing With Attrition Affordably
The One That Got Away: Dealing With Attrition Affordably
Customer attrition is a fact of life for all banks and credit unions. To combat it, financial institutions commonly pour resources into marketing efforts. The aim is to spread the word about your stellar products and services to attract new...
Why Your Institution’s Scores Might Be Dropping–And What You Can Do About It
Why Your Institution’s Scores Might Be Dropping–And What You Can Do About It
As the COVID-19 quarantine winds down, some financial institutions are noticing their NPS and overall satisfaction scores acting erratically. If it were charted like stocks or futures, ratings for many credit unions and banks would probably look like the year-to-date...
Step Up to the Challenge: Navigating COVID Recovery
Step Up to the Challenge: Navigating COVID Recovery
In the current climate of uncertainty, it’s only natural to want to recede into a cave where you can hole up until things get rolling again. For banks and credit unions, however, the problem with a hide-and-watch approach right now...
Taking it Personal: Being There for Customers in a Challenging Time
Taking it Personal: Being There for Customers in a Challenging Time
So many adjustments have had to be made throughout the COVID 19 lockdown, almost nothing about our lives are recognizable. Although financial institutions were among the businesses deemed “essential” and allowed to remain open, the way credit unions and banks...
AI is the Future of Banking’s “New Normal”
AI is the Future of Banking’s “New Normal”
Continuing on with business as usual isn’t the only challenge the current crisis presents. However, the banks and credit unions that end up weathering the storm will be the ones that make the most of the opportunity to be there...
How the PPP Can Make You the Small Business Customer’s Superhero
How the PPP Can Make You the Small Business Customer’s Superhero
The current state of emergency has been a crazy rollercoaster ride and the turbulence isn’t over yet, but the federal government has stepped up with assistance programs designed to ensure small business owners can keep employees on the payroll. The...
Maintaining Contact With Customers During Tentative Times
Maintaining Contact With Customers During Tentative Times
COVID hit everyone out of left field. A Black Swan event that few were prepared for. More than two months later, the dust hasn’t yet begun to settle, but resilient creatures that we are, Americans have adjusted to what many...
Customer Feedback Reveals They Still Want Your Brick-and-Mortar Branch
Customer Feedback Reveals They Still Want Your Brick-and-Mortar Branch
The popularity of online banks can’t be denied. In the past 5 years alone, the number of digital banking users in the United States grew 18% from 133.5 million in 2014, to 161.1 million in 2019. What’s more, in the...