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Case Studies
Bridging the Gap: Enhancing Employee Engagement
Bridging the Gap: Enhancing Employee Engagement
We know that employees want to feel seen and appreciated, and employers aim to create a positive work environment. Yet, the reality is stark: only 30% of employees are engaged, as corroborated by this Forbes article and supported by Gallup research....
Rates… down!
Rates… down!
Rates are coming down! Everybody breathe… We know community banks needed this news yesterday! The recent drop in interest rates not only reduces operating costs but also empowers local small businesses to invest in their growth—whether through facility expansions, equipment...
We Get AI
We Get AI
AI is the next frontier, akin to the transformative impact of the internet on business in the 90s. It’s poised to revolutionize many tedious day-to-day functions, saving us valuable time. Firms and industries as a whole are identifying the most...
Community Banks Power Small Businesses 
Community Banks Power Small Businesses 
In light of National Small Business Week, which runs from April 28 to May 4, 2024, the Salina Post recognizes the contributions of ICBA member First Bank Kansas in a recent article. (Linked here). Community banks serve as the primary...
Caring Service
Caring Service
Comunidad Latina Federal Credit Union. At $9 million in assets, this community CU is not a power player in the state of California. Instead, Comunidad Latina FCU is a small but integral part of the community of Santa Ana, CA....
Importance of Community
Importance of Community
When it comes to funding, big banks have an advantage. No Doubt. Fortunately, deep pockets are not the end of the story. The bottom line is that the large-cap bank advantages are not always what the customer values in their...
Innovation…
Innovation…
Innovation often separates “good enough” from “the best”. Implementing common-sense AI integration is the next frontier of innovation. Looking forward at the challenges that innovation poses, Charles Potts highlights the fact that the ICBA will always provide rational and researched...
Community Engagement Matters!
Community Engagement Matters!
There are numerous ways to engage your community, and any retail officer would agree on the importance. Methodologies may differ between an FI with 3 branches and one with 43, but the goal remains the same: to create a lasting and...
Buzzwords?
Buzzwords?
In this article, James Collins humorously defines different marketing buzzwords. Usually, “Hyper Local” describes targeting a specific local area for growth. Collins defines it as “20 screaming toddlers at a birthday party.” If only the hosts of the birthday party...